Bob Hafer

Hi, I'm Bob Hafer. Welcome to my profile!

Bob Hafer's Bio:

Bob Hafer's 41-years of housing experience qualify him as a knowledgeable home sales specialist. During his first 23 years he held management positions with a large national home builder ranging from sales to marketing, to merchandising, to research and development and then to regional president responsible for $100,000,000 in sales. Then for 15 years he provided sales training, merchandising, and marketing strategy expertise to over 100 home builders coast to coast. Bob Hafer has been featured as a subject matter expert in nationally recognized media, including; Builder Magazine, Builder Radio, Realtor, Realty Times, The Real Estate Professional, Texas Builder, Texas Homebuilder and Professional Builder. In 2006 Bob Hafer authored Building Results – The Ultimate How to Guide for New Home Sales. Building Results does just that – provides a fresh, actionable approach on the home sales process. By teaching readers how to create an environment in which they psychologically embrace their buyer, the reader develops a profound understanding of customers’ needs and desires. To complement his new home experience, Bob Hafer earned his Real Estate license in 2009. In 2011 and 2012 Bob Hafer was awarded the Professional Realtor of the Year for Outstanding Service to the builders and remodelers of the Dallas Builders Association.

Bob Hafer's Experience:

Director of Builder Sales and Service at Ebby Halliday, Realtors
November 2010 - August 2012
Develop working relationships between Dallas and Ft Worth builders and Ebby Halliday's family of real estate associates and to increase company revenue through increased builder sales and listings.
Sales Associate at Dave Perry Miller & Associates
January 2010 - November 2010
Consulting with custom home builders in the Dallas/Forth area to locate buyers for their homes and lots.
Owner/President at Robert E. Hafer & Associates LLC
June 1995 - December 2009
Bob Hafer offer complete marketing and sales support for new home builders and Realtors, from original marketing plan to the final close-out sales. Conducting sales training and coaching for new and experienced salespeople. Publication and release of Building Results - The Ultimate Guide for New Home Sales. Bob is writing his second book that will focus on how to sell and communicate using NLP technologies.
Associate Member at Home Builders Association of Greater Dallas
2000 - 2008
Currently a member of the Greater Dallas Home Builders Association Education Committee, Sales and Marketing Committee and HomeAid Committee. Teach monthly Effective Communication seminars and teach the Certified Sales Professional Course for the National Association of Home Builders.
Director of Sales and Marketing at Gehan Homes
2005 - 2006
Developed marketing, merchandising, and general sales plans. Recruited, hired, and trained new sales representatives. Coordinated the administrative processes associated with sales.
Regional VP of Sales and Marketing at Mercedes Homes
2005 - 2006
Provided sales and marketing support for four divisions. Coordinated sales and marketing strategies, conducted research and feasibility studies, established advertising campaigns.
Vice President of Sales and Marketing at Woodhaven Homes
January 2001 - June 2003
Coordinated sales and marketing strategies, conducted research and feasibility studies, provided merchandising counsel, established sales campaigns and conducted sales training programs.
Division President at Ryland Homes
June 1993 - December 1994
Responsible for day-to-day operations of Ryland's Cincinnati Division.
Realtor at Ebby Halliday Realtors
November 2009
Helping people buy, sell and build homes.

Bob Hafer's Education:

Carroll College
1963 – 1964
Concentration: Business
Activities: Basketball

Bob Hafer's Interests & Activities:

Family, teaching, writing, coaching, selling, golf and fishing

Bob Hafer

Realtor, Sales Trainer, Author

Real Estate

Bob Hafer

Hi, I'm Bob Hafer. Welcome to my profile!

Bob Hafer's Bio:

Bob Hafer's Experience:

Director of Builder Sales and Service at Ebby Halliday, Realtors

Sales Associate at Dave Perry Miller & Associates

Owner/President at Robert E. Hafer & Associates LLC

Associate Member at Home Builders Association of Greater Dallas

Director of Sales and Marketing at Gehan Homes

Regional VP of Sales and Marketing at Mercedes Homes

Vice President of Sales and Marketing at Woodhaven Homes

Division President at Ryland Homes

Realtor at Ebby Halliday Realtors

Bob Hafer's Education:

Carroll College

Bob Hafer's Interests & Activities: